Terms and Conditions
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Terms and Conditions
Last updated: February 2025
Welcome to Pure Lavish, an e-commerce platform owned and operated by Arri Tech Ltd ("we", "us", "our"). We are committed to protecting and respecting your privacy. This Privacy Policy explains how we collect, use, store, and disclose your personal data in accordance with the UK General Data Protection Regulation (UK GDPR) and other applicable data protection laws. Please read the following carefully to understand our practices regarding your personal data.
1. General
Arri Tech Ltd, trading as Pure Lavish, is dedicated to safeguarding your privacy. As the data controller, we ensure that your personal data is processed lawfully, fairly, and transparently. This policy applies to all information collected through our website (the "Site") and any interactions you have with us.
2. Information We Collect
2.1 When You Visit Our Website
We may collect personal data in the following circumstances:
Forms and Registrations: When you complete forms on our Site—such as when creating an account, subscribing to our newsletter, or requesting information about our bathroom and kitchen products—you provide us with data like your name, email address, contact details, and payment information.
Inquiries and Feedback:When you contact us regarding a problem, enquiry, or feedback, we may retain a record of your correspondence.
Order Processing: When you place an order, we collect details such as your billing and delivery address, and payment information, which are used solely to process and deliver your order.
Automatic Collection: We automatically collect certain technical information when you visit our Site. This includes your IP address, browser type, device information, and usage data to help us analyze trends, administer the Site, and prevent fraud.
2.2 Cookies and Similar Technologies
Our Site uses cookies and similar technologies to distinguish you from other users, provide you with a better browsing experience, and improve our services. For detailed information about the cookies we use and the purposes for which we use them, please refer to our Cookie Policy.
3. Customer Information
When you purchase products from Pure Lavish, we collect and process your personal information, including:
Personal and Contact Information: Your name, address, email, and phone number.
Payment Details: Credit/debit card information or other payment method details.
Order Details: Information related to your orders, including product selections and delivery preferences.
This data is used exclusively to process your orders, communicate with you regarding your purchases, and ensure the timely delivery of our bathroom and kitchen products. We may share your information with trusted third-party service providers (such as payment processors and delivery companies) strictly for fulfilling your order.
4. Supplier and Partner Information
For our business operations, we may also collect personal data from our suppliers, vendors, and partners. This information (such as contact and bank details) is used to manage business relationships, process payments, and facilitate the supply of products. We retain this information for as long as necessary to fulfill our contractual obligations and comply with legal requirements.
5. Consequences of Not Providing Personal Data
In some instances, providing certain personal data is essential for us to perform our contractual obligations (e.g., processing an order). If you choose not to provide the required data, we may be unable to deliver the products or services you have requested. We will inform you at the time if non-provision of data affects your transaction with us.
6. Marketing
With your consent, we may use your personal data for marketing purposes, including sending you:
Newsletters and product updates,
Special promotional offers,
Information about new arrivals in our bathroom and kitchen collections.
You may opt out of receiving marketing communications at any time by clicking the unsubscribe link in any of our emails or contacting us directly at privacy@purelavish.com.
7. Monitoring and Recording
We may monitor and record communications with you (such as emails and telephone conversations) for purposes including quality assurance, training, fraud prevention, and compliance with legal requirements.
8. Automated Processing
Some decisions regarding your interactions with our Site may be made through automated processes. For example, we may use automated systems for fraud detection or risk assessment when processing your order. These automated decisions are implemented to protect our customers and our business operations.
9. Legal Basis for Processing Your Personal Data
We process your personal data only when we have a legal basis to do so. This includes:
Performance of a Contract: Processing your information to fulfill your order.
Legal and Regulatory Compliance: Meeting legal obligations.
Legitimate Interests: Enhancing our services, preventing fraud, and conducting marketing activities (where such interests do not override your rights).
10. Disclosure of Personal Data to Third Parties
We may share your personal data with:
Service Providers: Third parties who help us process orders, manage our IT systems, and deliver products.
Professional Advisors: Consultants, legal advisors, accountants, and insurers.
Regulatory Authorities: Consultants, legal advisors, accountants, and insurers.
Business Transactions: In the event of a merger, acquisition, or sale of assets, your data may be transferred to the relevant parties.
Rest assured, we do not sell or distribute your personal data to other organizations for their own marketing purposes without your explicit consent.
11. Cross-Border Data Transfers
Your personal data may be stored and processed in countries outside the United Kingdom. Where such transfers occur, we take all necessary steps to ensure that your data is protected in accordance with applicable data protection laws, including the use of standard contractual clauses and other appropriate safeguards.
12. Data Security
We implement appropriate physical, technical, and organizational measures to protect your personal data from unauthorized access, disclosure, alteration, or destruction. However, please be aware that no method of electronic transmission or storage is 100% secure. You are responsible for maintaining the confidentiality of any passwords or access credentials provided to you.
13. Your Rights Regarding Personal Data
You have the right to:
Access: Request access to your personal data held by us.
Update or Correct: Ask us to update or correct any inaccuracies.
Delete: Request deletion of your personal data, subject to legal requirements.
Restrict Processing: Request that we restrict the processing of your personal data.
Data Portability: Request a copy of your personal data in a commonly used, machine-readable format.
To exercise any of these rights, please contact our Data Protection Officer at privacy@purelavish.com. We may require additional information to verify your identity before processing your request.
14. Right to Withdraw Consent
If you have provided consent for us to process your personal data for marketing purposes, you have the right to withdraw that consent at any time. You can withdraw your consent by following the unsubscribe instructions in our communications or by contacting us at privacy@purelavish.com.
15. Changes to This Privacy Policy
We reserve the right to update or modify this Privacy Policy at any time. Any changes will be posted on this page along with an updated effective date. We encourage you to review our Privacy Policy periodically to stay informed about how we are protecting your personal data.
16. Contact Us
If you have any questions, comments, or requests regarding this Privacy Policy or our data practices, please email us on privacy@purelavish.com.
Alternatively, if you are not satisfied with our response to your concerns, you have the right to contact the Information Commissioner’s Office (ICO) at https://ico.org.uk/global/contact-us/.